Ternium Expands in Pesquería with USD 4 Billion Investment

The Steel Market Update Summit has established itself as North America’s leading forum for analyzing trends in the steel sector. The event brought together industry leaders to discuss next-generation steel products, price volatility, production technologies, the impacts of decarbonization, and the future of the value chain.

In this context, Ternium’s CEO, Máximo Vedoya, addressed the key challenges facing the industry and debunked myths surrounding the sector. He emphasized that Mexico’s federal Plan México aims to create greater added value while consolidating domestic supply chains, making the country more competitive in global markets.

Vedoya also highlighted the dynamics of U.S.–Mexico trade in steel. He noted that Mexican steel represents just 2% of U.S. consumption, while U.S. steel accounts for 15% of Mexico’s domestic consumption. This imbalance, he stressed, reflects an open and transparent competitive environment that underscores Mexico’s role as a complementary partner to its northern neighbor.

Strategic Investment in Nuevo León

Beyond market analysis, Vedoya outlined the progress of Ternium’s USD 4 billion investment in its Industrial Center in Pesquería, Nuevo León. The project, currently employing more than 8,000 workers, will result in the most modern and sustainable steel plant in the Americas. Once completed, it will expand Ternium’s product portfolio and enhance its capacity to serve strategic sectors across the region.

This initiative is part of the company’s broader vision to strengthen Mexico’s industrial base, encourage regional integration, and substitute imports with domestic production. Vedoya underscored that Mexico has the potential to replace up to USD 175 billion in steel and related imports with locally manufactured products, further solidifying the country’s role in global supply chains.