Querétaro is located in the central region of Mexico and covers an area of 11,755 square kilometers, which represents 0.6% of the total area of the country. Its strategic location makes it a key connection point between various regions of the country.

Querétaro borders with Guanajuato, San Luis Potosí, Hidalgo, the State of México, and Michoacán. This privileged geographical position facilitates trade, mobility, and cultural and economic exchange, contributing to the economic dynamism of the region and strengthening commercial and logistical relationships with other areas of the country.

Querétaro is a state with a total population of 2,368,467 inhabitants, making it one of the regions with the most dynamic demographic growth in the country. The gender distribution is balanced, with 51.4% women and 48.6% men.

The municipalities with the highest population in Querétaro are the state capital, Querétaro, with 1,049,777 inhabitants; San Juan del Río with 297,804 inhabitants; and El Marqués with 231,668 inhabitants. These municipalities are important centers of economic, cultural, and commercial activity that drive the development of the region.

The 51% of the surface of the state presents dry and semi-dry climate located in the central region; 24.3% represent subhumid warm climate in the Sierra Madre Oriental region; 23% have a subhumid temperate climate located in the southern, central and northeast regions; 1% presents humid warm climate towards the northeast and the remaining 0.7% present itself a humid temperate climate to the northeast of the state.

The average annual temperature of the state is 18°C, the minimum average temperature is 6°C during the month of January and the average maximum temperature is 28°C occurs in the months of April and May.