FINSA Strengthens Role in Mexico’s Home Appliance Industry at ENCLELAC 2025
By María Fernanda Murillo
September 2, 2025
FINSA took part in the 12th edition of ENCLELAC, the Business Meeting of the Latin American and Caribbean Home Appliance Supply Chain organized by the Nuevo León Home Appliance Cluster (CLELAC).
By participating in this flagship event, FINSA reaffirmed its role as a strategic ally for the home appliance industry, offering real estate and industrial solutions that support the sector’s transformation toward automation, digitalization, and global competitiveness.
Direct Engagement with Industry Leaders
During ENCLELAC, FINSA welcomed Betsabé “Betsy” Rocha, Secretary of Economy of Nuevo León, at its booth and joined the ribbon-cutting ceremony represented by Santiago Argüelles. The FINSA delegation also included Zuleyma Sánchez, Antonio Alejandro G. from the New Business division, and Diego Vázquez Villarreal from the Communications team.
This presence allowed FINSA to engage with leading OEMs and suppliers, strengthening relationships with key decision-makers while highlighting its long-term vision for Mexico’s home appliance manufacturing sector.
ENCLELAC: A Platform for Global Competitiveness
The 2025 edition of ENCLELAC gathered more than 30 OEMs and hundreds of industry professionals, with a record USD 3 billion in business opportunities. The event reaffirmed Monterrey’s position as a global hub for home appliance manufacturing and emphasized Mexico’s role as the fifth-largest producer of home appliances worldwide, projected to reach 120 million units by 2030.
Speakers highlighted strategies such as supply chain regionalization, import substitution, and talent development as critical to sustaining Mexico’s leadership in the global home appliance market.
Building a Stronger Industrial Ecosystem
With business meetings, training programs, and networking activities, ENCLELAC connected companies, universities, and government institutions to create a more competitive and collaborative ecosystem.
For FINSA, participation in ENCLELAC reflects its ongoing mission to empower the home appliance industry, supporting companies with infrastructure, flexibility, and innovation to achieve sustainable growth in Mexico and beyond.
