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Eight Mexican States Now Have Investment Promotion Committees in Place

By Karina Vázquez

Nacional

July 15, 2025





The Mexican government continues to expand its Investment Promotion Committees initiative. Eight states are now part of the Plan México strategy, connecting federal authorities with private investors to boost regional development.

As part of the federal Plan México initiative, Mexico’s Ministry of Economy is advancing the installation of Investment Promotion Committees across the country. Most recently, Campeche, Baja California Sur, and San Luis Potosí joined the strategy, bringing the total to eight states now actively involved.

The plan envisions the creation of 32 state-level committees and one national committee to establish a reliable and direct channel of communication between the federal government and the business sector. The initiative aims to attract both domestic and foreign investment while fostering regional economic development.

Private Sector Engagement and Regional Coordination

The newly installed committees have been formed with the participation of state governors and senior representatives from leading companies, including Coppel, Mabe, L'Oréal, Fermaca, Bicicletas Mercurio, Grupo Pinsa, and SportVision, among others. These gatherings offer a platform to identify specific investment opportunities and regional challenges, tailored to each state’s economic potential.

The committees are coordinated by Eugenio Govea Arcos, with support from Carlos Candelaria López, who oversees the “Corredores del Bienestar” (Wellbeing Corridors). Regional coordination is also led by figures such as Salomón Rosas Ramírez in the Bajío Corridor and Astrid Natividad González Degollado in the Northwest Corridor.

In Campeche, the event also included the presentation of Hecho en México certifications to local companies. These certifications, granted under the leadership of Bárbara Botello, national coordinator of the program, promote local products that meet national quality standards.

Federal Commitment to Regional Development

During the official event in Campeche, Undersecretary Vidal Llerenas Morales highlighted the strategic role of the committees in unlocking local economic potential. The initiative is designed to align federal and state priorities, create investment-ready conditions, drive job creation, and promote economic diversification.

The Ministry of Economy confirmed that additional committees will be launched in the coming weeks, with the goal of achieving nationwide coverage and reinforcing the country’s investment infrastructure from the ground up.

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