Dometic settles its first plant in Nuevo Leon
By Enrique Martinez
October 4, 2019
The Swedish
company Dometic, a global leader in the mobility market and solutions for the
food, beverages, climate, energy, control, security, protection, and hygiene
sectors, opened its new plant in Apodaca, Nuevo Leon.
The facilities
are located at the American Industries Park in the highway to Dulces Nombres;
several air conditioning models will be produced specially for recreational
vehicles (RV,) which are exported to the United States.
The plant has
14,932 square meters of extension which will house 300 employees, who will
perform a complete assembling process of the products. It is the first plant of
the growth strategy of Dometic in Mexico.
Juan Vargues,
CEO of Dometic, said at the opening that the Swedish company is seeking to
increase the industrial development in the entity thanks to the production of
different kinds of air conditioning.
Dometic operates
in the Americas, EMEA, and Pacific Asia, and has 30 production centers in 12
countries. The company also offers products used on recreational vehicles,
trucks, premium automobiles, recreational boats, work and other variety of
uses.
Ivett Eguia, plant
manager of Dometic in Apodaca, said that at the moment the entire product they
are receiving for production is from China, but they are already working in
finding local suppliers.
“There is a
competitive advantage in importing products from China, but in operation, terms
are much better for us to have local suppliers. We have participated in
business meetings events such as the one of CLELAC to look for a way of having
suppliers closer to us,” she explained.
The manager
added that 100 % of the production is directly exported to the United States,
where they cover the American market; besides, she added that for now, they
will be producing about one thousand pieces per shift in one line, expecting to
increase the digit and hire more employees.
Regarding the
reason why the company decided to settle in Nuevo Leon, Ivett Eguia explained
that one of the main reasons is the border proximity, as producing in Nuevo
Leon provides them the logistics advantage of exporting to the United States in
only seven days.
“Another
important reason is talent. It is simpler to have qualified talent at an
operative and administrative level here. The best schools and universities in
the country are in Nuevo Leon and that was another reason that encouraged
Dometic to open their plant in the State,” she noted.
For now, the
plant still does not have special certifications, although their goal is to be
ISO certified this and next year.
“Regarding
environmental matters, we also have started to make some efforts. Initially, our operators did not use straws
nor any other kind of disposables in the entire plant,” she explained.
Dometic has a
customers’ base with thousands of OEMs, retailers, and distributors worldwide.
They have number one or two positions in 80 % of their market niches and their
products are sold in more than 100 countries.
Highlighting the
arrival of foreign investment
Meanwhile, the
state governor, Jaime Rodriguez Calderon, was also present in the opening,
where he underlined the importance of providing certainty to foreign companies
to promote investment and encourage the industrial development of the entity.
“We are the
machine pulling the train, although the train is heavier. Nuevo Leon has
managed to go forward by attracting confidence, making those visiting us say
that here is a good place to invest,” said the governor.
The state
official added that thanks to job generation, with the arrival of important
companies like Dometic, Nuevo Leon consolidated as the state with less extreme
poverty in the country and one of the first ones in foreign investment arrival.
Cesar Garza
Villarreal, mayor of Apodaca, expressed his satisfaction for Dometic arrival to
the municipality and underlined that Apodaca has become one of the important
industrial poles in the country, as it continuously receives investments of new
world-class manufacturing companies.
“I welcomed
Dometic on behalf of our municipality.
Apodaca has become the fourth most important industrial location in the
country and we have very high competitiveness and productivity levels respected
in the entire American continent. Currently, we have the presence of more than
1,400 international companies,” he noted.
Home Appliances
Sector
Eduardo Elizondo Williams, president of the Home Appliances Cluster Nuevo Leon, underlined the importance of the arrival of new companies and assured that the state continues to be a leader in the production and export of products in the sector.
“Exportations
are stronger. The market is stable in general with a little growth, we see it
is going well. We continue growing at a path near 5 % per year and regarding
exports in-home, appliances are reaching 90 %. It is the strongest sector in
Nuevo Leon with a production level of about 40 % of the national level,
followed by Queretaro with 20 %,” he ended.
