Border Trade Alliance Empowers Regional Leaders for Economic Growth

In the entire border region shared by Mexico and the United States, the Border Trade Alliance (BTA) has initiated a new program called "BTA Regional Leader" aimed at promoting public policies for the benefit of society, industries, and businesses. In an interview with Mexico Industry, President Joaquín Spamer discussed the advantages of this program in the context of nearshoring and attracting investors.

"The public policies we are developing with regional leaders at BTA are beneficial for all our associates, not only along the Texas border but also from Matamoros to San Diego. This alliance emerged from the North American Free Trade Agreement, and it represents the union between the public sector, authorities, and investors."

BTA Regional Leader Program

The BTA Regional Leader program has already established leaders in various border locations, spanning from Tijuana to Matamoros on the Mexican side and from San Diego to Brownsville on the U.S. side. It also includes major inland cities in Mexico like Mexico City, Monterrey, and Guadalajara. Since its founding in 1986, BTA has been known for creating policies and initiatives that enhance border affairs and trade relations between Mexico, the United States, and Canada.

The organization also focuses on border-related issues and engages with representatives from the public and private sectors, including chambers of commerce, industries, universities, economic development corporations, industrial parks, customs agencies, and transport companies. It serves as a link between these entities and authorities at all three levels of government.

Spamer added that through constant coordination and dialogue, they have been able to address all needs. "We are focused on finding solutions, resolving issues through collaboration, and improving conditions for trade. We see opportunities in this context, make proposals, and draw from our experience of over 30 years of engagement with Mexican and U.S. organizations."

The Ideal Moment for Investment

The Covid-19 pandemic presented various challenges for trade between Mexico, the United States, and Canada. However, with the relocation of companies, a phenomenon known as nearshoring, opportunities for business growth have begun to emerge in the border regions through multimillion-dollar investments that stimulate job creation.

As a result, the work of regional leaders will have a more significant impact on promoting economic development. "The pandemic made us stronger and emphasized the importance of maintaining the trade alliance between Mexico, the United States, and Canada, not only for commercial purposes but also for the overall well-being of citizens. Currently, nearshoring is a great opportunity for growth in all sectors."

Spamer is also the founder of CIL Group, a logistics company with a strong presence in Mexico's most important economic corridors and cities like Weslaco, Alamo, McAllen, Pharr, Harlingen, and Raymondville.

Through his leadership at BTA, he emphasized the benefits of investing in the Mexico-U.S. border region. "We have a unique location, four Mexican states working hand in hand with the entire border. Additionally, there are service conditions such as water, electricity, industrial parks, a skilled workforce, talent, and a young, educated population. It is truly advantageous to invest here because it is growing in line with the needs dictated by the economy."